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This one is so obvious yet most beginners don’t seem to get it. Here’s the secret... You only make money when you sell. That’s it. No matter what type of marketing you’re doing, you ONLY make money when you sell something. You could be doing affiliate marketing or ecommerce or product creation... Whatever it may be, you still only make money when you sell.
Even for those providing services such as graphic design, content creation, etc. You make money by selling your services. You must focus on selling! Like they say, “Always be selling.” There’s just no getting away from this fact. No amount of learning or buying products and software will ever make you money online if you do not sell. Read that again.
It is so important. You must avoid getting infected with shiny object syndrome. What’s shiny object syndrome?
‘Shiny object syndrome’ is a term commonly used in the internet marketing scene to refer to marketers who keep buying new products that hit the market but never take any action on the info that they buy.
All they seem to do is buy and buy and buy, but they never apply what they learn. They may give some of the methods a try but before anything can gain traction, they quit and start something new. In the make money online space, thousands of products keep coming out. They have flashy sales pages, sales copy that’s hyped up and promises easy profits that will give you the lifestyle of a celebrity rapper.
In reality, most of the products are rehashed and untested theory that just don’t work. However, thousands of beginners have spend a ton of their money on these products and never make a cent in return. Shiny object syndrome is one of the biggest reasons why most people online fail to make money online. They are so busy buying that they never do any selling.
The 5 tips below will help you to vaccinate yourself against this ‘syndrome’ that kills your chances at online success.
Most of it is noise
That’s right. Most of the products are released by serial product creators who do not practice what they preach. You need to watch what these marketers are doing instead of what they’re saying. The money is in product creation and selling these products. Forget about the hype and loopholes that their systems promise. If their methods were so good, they’d be doing it themselves but most of them never practice what they preach.
Focus on just one method
Pick a method that is sustainable in the long run. For example, affiliate marketing, ecommerce, etc. Pick just one method and stick to it till you make it work. Only get products related to what you’re doing and nothing more.
The method you choose must be a proven business model and not some sneaky loophole that may never work.
Stick to proven products and reputable sellers
Do your research and only buy infoproducts or software that has been proven to work or are created by credible sellers. Ask around for reviews and see if anyone has actually benefitted from using these products. The hard truth is that the majority of products have a very short shelf life because they’re neither useful nor effective.
It’s inevitable to reach a point where you need tools to run your online business. You may need membership software, autoresponders, ecover creators, etc. Always choose one that is good.
Even if the good ones are a little pricey, you should invest in them. Cheaper alternatives may be unreliable and break down. In some cases, the products may not even deliver what they promise. So exercise due diligence and stick to proven products that have stood the test of time.
Segment your emails
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As a marketer you’ll be inundated with emails from other marketers. All these emails will usually be for offers screaming for your attention. Unsubscribe from lists that offer no value… and for those lists that you are on, do segment the emails to go into separate folders. You can check them once in a while when you’re free. You’ll be less tempted to splurge on new products that you don’t need.
Reach out to your email list in a unique way
In order for your information to stand out amidst other emails written by competing Hundreds of companies or businesses reach out to their potential clients through their mails. companies, it has to stand out.
It is only through this that your clients will be interested in whatever information you are passing across. You need to send fresh and exiting content in order to capture the interests of your audience.
This can be achieved by writing catchy email subjects.
> You should be cognizant of the fact that most email readers decide to read their mails by simply going through the email subjects.
> Sometimes, people merely delete promotional emails before reading them because their subjects fail to impress them.
> In order to achieve maximum effect from your email list, come up with interesting subjects for your promotional mails.
Become creative and arouse the curiosity of your audience in your email subjects.
While it is important to be creative in writing mails for your email business list, always ensure that you stick to your brand and promotional objectives while writing the mails.
You can be carried away by creativity to an extent that you fail to realize it when the promotional objectives of you emails are deviated.
Therefore, it is imperative to ensure that each time you reach out to your email business list it is done in a unique way that arouses the interests of your audience.
How to Build Your Email List In a Unique Way,
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